Experience intelligence
Fraser was joined by Dr. Eyal Loz, Chief Product Officer at RubyPlay, and Ashley Lang, Chief Executive Officer of Pragmatic Solutions, to cover the most dominant topics that emerged at Fira Barcelona, including:
· AI’s evolution to dominate the industry
· New product verticals in the market
· The emergence of new content providers
· New market leaders on the scene
· Operators’ expansion plans
· Increased tax in many countries
· Political parties’ views of the industry
· Cross-country regulation resulting in technical burdens
· What operators want from partners
· The evolution of gamification
· Personalisation matching player intentions
· The biggest learnings from ICE
Watch the full webinar here.
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Over the past few weeks, our CEO Fraser Dunk has been speaking with individuals across the iGaming media. Some of the key topics include; exploring how AI-driven UX intelligence can surface problems before players feel them, the most dominant topics that emerged at Fira Barcelona and why operators are still losing players due to lack of insight. Here’s a round-up of the most recent discussions.
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